Sunday, November 20, 2011

Vacationing is romanticized


Here is just one of the many photos I found when I searched for vacation destinations. Nearly all ads for vacations are romantic in action. Each of them are set in expensive settings generally in exotic areas that not many people live in. It is portrayed as a getaway to something fantasy-like with the water and sunset setting in the background. The nature scene in most of the photos provide a serene, calming feeling. The sun setting in the top picture creates a romantic feel because generally romance happens in the night or in dimmed lighting. Just being away from home in a new place and different country provides a sense freedom that people look for when on vacation. When one feels relaxed he knows he is on vacation because our culture says that we must constantly be working therefore any form of relaxation is a vacation. There are never any people in the photos because they want you to picture yourself there. Whether it be sitting in a gondola in Venice or lying on a beach in the Bahamas you will see yourself there. Because they are scenes of something different from everyday life, without technology or any real civilization people want to go to these places for their vacations.

The photos make people believe that the places they are advertising are the best places for your getaway. In these destinations there is warm weather and sandy beaches. The water is clear and the atmosphere in the sunset is inviting and indicative of romance that is sure to ensue. This is true because people tend to be happier in warm weather and since in America the beach is not always easy to come by and in many places such as the Caribbean and in Europe the beach is all around then that must be where to go to find the finest beaches. As something more difficult to come by, beaches are more appealing vacation spots. Also, the expensive locations such as Venice, are appealing because not all people can afford them, those that can make sure that they do. The sun setting photos are popular because sunsets are when the romance begins the beauty of the outdoors combined with nightfall puts people in the romantic spirit, so if vacation spots can sell it, they do. In short, by playing on the wants of the American people through what they can’t have at home, vacation spots play on those wants through their sandy beach, sun-setting, exotic photos.

2 comments:

  1. First of all, I love the picture posted. Then I really like the part discussing how things are portrayed like a getaway fantasy with water and sunset setting. I personally think clean wavy water and soft sunset are the best romantic settings.

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  2. Sometimes, simply getting a snapshot of a great sunset is all you need. Let's be honest, when we actually go on vacation, most of the time we don't have time to just look at one spot. Time doesn't freeze. But the photo tells us it will, and we can stare at this beautiful landscape as long as we like.

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